The online world has become such a staple in our daily lives hat many of us stay connected even during the holidays. It could be a habit or maybe a fear that we might miss something. Perhaps we work in fields of technology or social media or have to
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Customer Service
Social Media “Ah-Ha’s”
Central PA Webster - Nov 07, 2011 - Central PA Webster, marketing, rachel strella, social media, social media harrisburg, social media manager, strella - No Comments
When I consult with new clients, they often have a surprising revelation about social media: it’s not magic! A successful social media presence requires time, energy, and creativity. I hate to be a buzz kill, but social media is not a silver bullet. Just because it’s the new thing that
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Why Tweet?
Central PA Webster - Sep 25, 2011 - Central PA Webster, customer service, Facebook vs. Twitter, matt hannaford, online marketing, real-time, social media, social media advice, social media for business, social media in Central PA, tweet, Twitter - 1 Comments
“Why should I be on Twitter? No one cares what I’m doing and I don’t care what they are doing.” This is the most common answer for people who aren’t currently using the social media platform when asked about it. That’s the easy answer, but let’s dig a little deeper
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If you had an ideal client interested in your service, what would you sell them?
Central PA Webster - Apr 17, 2011 - B2B, Central PA Webster, client, ideal client, rachel strella, social media marketing, social media strategy - No Comments
Recently, I was asked to write a guest blog for a new small business site answering the question: If you had an ideal client interested in a social media campaign…what would you sell them? Let’s first define the criteria for an “ideal client.” I’ve learned quickly how to select the
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