social media professional

Social Media for Small Business: Hire, Contract or Walk Away?

Central PA Webster  -  Dec 18, 2011  -  , , , , , , ,  -  No Comments
The last time Tim McDonald and I collaborated together, we wrote “Social Media Manager vs. Community Manager,” which received a lot of attention. We knew we had to work together again and this time focus on an important issue for small business owners: when it’s time to hire help with

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5 Factors to Consider When Pricing Social Media Services

Central PA Webster  -  Dec 05, 2011  -  , , , ,  -  4 Comments
Pricing is one the most difficult things for a service-based business owner, especially when it comes to social media management. There is a fine line between getting paid what you’re worth and losing business because prices are ‘too high.’  There isn’t much precedent for social media pricing because the media

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Social Media Manager vs. Community Manager

Central PA Webster  -  Nov 27, 2011  -  , , , , , , ,  -  6 Comments
As social media continues to develop, so do the roles within it. Among these are the roles of social media manager and community manager. I’ve teamed up with Tim McDonald, a well-known community manager in Chicago, to help in defining both.  Today we reveal our individual responses! What’s your definition of

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