Social Media Specialist

5 Factors to Consider When Pricing Social Media Services

Central PA Webster  -  Dec 05, 2011  -  , , , ,  -  4 Comments
Pricing is one the most difficult things for a service-based business owner, especially when it comes to social media management. There is a fine line between getting paid what you’re worth and losing business because prices are ‘too high.’  There isn’t much precedent for social media pricing because the media

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You Give Social Media Management a Bad Name: Part I – The “Tweet-for-Hires”

Central PA Webster  -  Oct 03, 2011  -  , , , , , , , ,  -  No Comments
Can’t seem to fit social media into your day? You’re not alone. Many business owners drop marketing and social media to the bottom of their long to-do list. You might even consider outsourcing your efforts to a social media manager since you can’t seem to find the time and you’re

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Separating the Pro’s from the No’s: Finding the Right Social Media Manager for Your Business

Central PA Webster  -  Sep 11, 2011  -  , , , , , ,  -  1 Comments
More and more small business owners are looking to hire social media managers to help with their online marketing needs, but many of them are finding that they have more questions than answers when it comes to getting started. What can a social media manager do for a business? How

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I’m Not Perfect: My Struggles as a Social Media Professional

Central PA Webster  -  Feb 27, 2011  -  , , , ,  -  3 Comments
I have to give honest feedback about my fears as a social media professional. Whether I am just taking the pressure off, admitting I am human, or simply fearful that “all-eyes-are-on-me,” I gotta admit, it’s a scary world out there!  Here are my top 5 fears: Telling you what I had

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