rachel strella

Unplug for the holidays? No way!

Central PA Webster  -  Dec 24, 2011  -  , , , , , , , , , , ,  -  5 Comments
The online world has become such a staple in our daily lives hat many of us stay connected even during the holidays.   It could be a habit or maybe a fear that we might miss something. Perhaps we work in fields of technology or social media or have to

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Our Favorite Christmas Memory

Central PA Webster  -  Dec 21, 2011  -  , , , , ,  -  No Comments
by Central PA Webster staff Amanda Harrison, Marketing Manager: My favorite Christmas memory is putting on our Christmas sweaters and going to Christmas Candy Lane to see Santa. We would always go to Hershey Chocolate World first and get the biggest chocolate bar my parents would allow. Then we would

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A Few Good People

Central PA Webster  -  Dec 14, 2011  -  , , , , , , ,  -  2 Comments
This week, I met with an amazing person who gave me some invaluable business advice.    You know the first thing I did when I received it? I told my team. My ‘team’ consists of my staff, contractors, a few mentors and – my husband! Of course, their reaction to the

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5 Factors to Consider When Pricing Social Media Services

Central PA Webster  -  Dec 05, 2011  -  , , , ,  -  4 Comments
Pricing is one the most difficult things for a service-based business owner, especially when it comes to social media management. There is a fine line between getting paid what you’re worth and losing business because prices are ‘too high.’  There isn’t much precedent for social media pricing because the media

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Four Tips for Fab Web Videos!

Central PA Webster  -  Nov 30, 2011  -  , , , , , , , , ,  -  No Comments
The following is a guest blog by Fran Masciantonio, President of First Generation Visual Media! Some very basic knowledge can help your web videos work more effectively.  Here are a few things to keep in mind when shooting and editing video. Steady camera technique. You may not have a tripod

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