Pricing is one the most difficult things for a service-based business owner, especially when it comes to social media management. There is a fine line between getting paid what you’re worth and losing business because prices are ‘too high.’ There isn’t much precedent for social media pricing because the media
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social media harrisburg
5 Factors to Consider When Pricing Social Media Services
Central PA Webster - Dec 05, 2011 - rachel strella, social media harrisburg, social media management, social media prices, strella - 4 Comments
Social Media “Ah-Ha’s”
Central PA Webster - Nov 07, 2011 - Central PA Webster, marketing, rachel strella, social media, social media harrisburg, social media manager, strella - No Comments
When I consult with new clients, they often have a surprising revelation about social media: it’s not magic! A successful social media presence requires time, energy, and creativity. I hate to be a buzz kill, but social media is not a silver bullet. Just because it’s the new thing that
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Why You Should Accept My Facebook Friend Request
Central PA Webster - Oct 23, 2011 - Central PA Webster, Facebook, facebook business page, rachel strella, social media, social media central pa, social media harrisburg, social media privacy, strella - 6 Comments
I often have clients that need advice about separating their personal and business contacts, especially on Facebook. However, I also advise against a big ‘separation.’ While I understand the need for privacy, I’m also an advocate for getting to know people. It’s that human connection that allows people to get
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You Give Social Media Management a Bad Name: Part II – It Takes Two!
Central PA Webster - Oct 05, 2011 - global social media manager association, rachel strella, social media, social media central pa, social media for business, social media harrisburg, social media management, social media manager, social media manager profits, social media today - No Comments
This is the second and last part of “You Give Social Media Management a Bad Name.” Read Part I: The “Tweet-for-Hires.” And that’s exactly what I did. Over the next few weeks, I really got to know their business, their customers, and what these customers loved about the place. I
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You Give Social Media Management a Bad Name: Part I – The “Tweet-for-Hires”
Central PA Webster - Oct 03, 2011 - central pa social media, ciocca honda, Inkling Media, ken mueller, megan barto, rachel strella, social media harrisburg, social media management, tweeting - No Comments
Can’t seem to fit social media into your day? You’re not alone. Many business owners drop marketing and social media to the bottom of their long to-do list. You might even consider outsourcing your efforts to a social media manager since you can’t seem to find the time and you’re
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