social media marketing

How much time should I spend on social media?

Central PA Webster  -  Dec 12, 2011  -  , , , , , , , ,  -  2 Comments
This is a question I often receive during group presentations. And the answer to this question spans the globe. Here are just a few of the takes that those in the social media field have on this topic. In the past few weeks, I’ve seen blogs touting the 18-minute social

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Social Media Success Secret: It’s All in the Mindset! A Q&A with Ken Mueller…

Central PA Webster  -  Sep 18, 2011  -  , , , , , , , , , ,  -  No Comments
The following is Q&A with Ken Mueller. Muller is the proprietor of Inkling Media, with 30 years of experience in the media industry. What things are most troubling for business owners who market their business using social media and how does your business help to solve these challenges? First –

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The Social Media Conundrum: Personal vs. Business

Central PA Webster  -  Aug 21, 2011  -  , , , , , , , ,  -  1 Comments
In any given day, I receive dozens of questions about social media.   Here are answers to four questions I’ve been asked in the last few weeks: Question #1: I was having a conversation with someone today about whether or not it’s important to acquire friends and likes or if

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Do What You Do Best and Delegate the Rest

Central PA Webster  -  Aug 14, 2011  -  , , , , , , ,  -  No Comments
 By Matt Hannaford, Business Development Manager  Is social media worth the time? What does a social media manager even do? These are two of the questions that I get when I tell people that I am a social media manager. Here are my answers: More than you can even imagine

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Lesson Learned in Business: Take a Break!

Central PA Webster  -  Jul 17, 2011  -  , , , , , ,  -  7 Comments
This month, I celebrate one year in business.  For many at this stage, this is just the beginning of caffeine-ridden days, constant chaos, and a never-ending cycle to stay afloat. For me, however, I have decided those days are gone. You might think it’s because I am tired, which certainly

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